Friday, 11 January 2019

Digital Marketing Course Training in Bangalore


Digital marketing training Institute in Bangalore  
Join Upshot Technologies – No 1 Digital marketing training in Bangalore – BTM, Marathahalli, Hebbal . Call +918095558008 for details regarding digital marketing courses in Bangalore -Marathahalli, BTM, Hebbal  with placement. Promoting your products, brands or services using the help of Digital Marketing Channels is defined as Digital Marketing. The primary goal of Digital marketing is to enhance online presence, promote brands, increase brand reputation and improve sales with different digital marketing campaigns. It makes use of various tools, services and marketing strategies using the internet as a core promotion medium.   Digital Marketing Experts are responsible for performing different strategies in digital marketing namely Search Engine Optimization, Keyword Analysis, Content Marketing, Campaign Marketing, Sales Conversions, eCommerce Marketing, Performance Monitoring, Display Advertising and making use of the social media platform to bring traffic to the client site. Upshot Technologies offers SEO training in Marathahalli, BTM, Hebbal ,Bangalore as per the industry standards. Our Digital Marketing training is practical oriented and helps students benefit on the industry exposure and also understand various techniques, applications and digital channels to create and run marketing campaigns successfully. Whether you are a Marketer or a Student or a Business owner, Digital marketing training in Bangalore at Upshot Technologies equip you with the knowledge, tools, and skills needed to shape your goals in online marketing.   Professional Digital marketers design digital marketing courses in Bangalore with placement and the course is taught by real-time Digital Marketing Experts. If you wish to join the best Digital Marketing training institute in Bangalore then you have come to the right place, Upshot Technologies in Bangalore. Because we are the ones successfully providing the best Digital Marketing training in Bangalore with experienced marketers as trainers, advanced computer lab and an unparalleled placement support system. With all these features, we have easily attained the 100% placement ratio in all our batches and earned the name “best Digital Marketing training institute in Bangalore”. 
Call +91-8095558008 for Digital Marketing Training in Bangalore BTM Marathahalli Hebbal and Book Free Demo  
About Digital Marketing: 
  Marketing of products or services using digital technologies such as Internet, mobile phones, display advertising and many other digital platforms.   Digital marketing uses many methods such as search engine optimization (SEO), display advertising, content marketing, campaign marketing, e-commerce marketing, e-mail direct marketing, e-books and games etc.   It has competitive advantage over traditional marketing by means of cost, reach, availability, easy to create and use and many other features of digital marketing.   The International Chamber of Commerce (ICC) has framed rules called as ICC Codes for all marketing communications using digital interactive media and platform.   Lots of methods and software are used in digital marketing such as social media marketing, Google AdWords and digital content creating tools. However, our course will cover all the important and latest methods and tools available. 
Why Join Upshot Technologies for Digital marketing training in Bangalore 
  1. We are on the first page of the Google results for multiple keywords like SEO Related and other Digital Marketing related keywords.   
  1. Digital Marketing Experts at Upshot Technologies offer digital marketing training in BTM, Marathahalli, Hebbal Bangalore  
  1. Upshot Technologies has created many professionals in Digital Marketing in India for the past few years.   
  1. Our SEO training in Bangalore is offered as 100% practical training, and our students work on real-time projects for easier understanding.   
  1. Only Digital marketing training in Bangalore where training is available with advanced tools and techniques. Post Training Support.   
  1. Upshot Technologies offers weekend and weekday bud gets so that our students can choose the timings of the class as per their flexibility.   
  1. Upshot Technologies Digital Marketing training classes consist of four to five members in Batch so that every student get equal attention. 
Eligibility to attend Digital marketing training in Bangalore –  Hebbal, BTM, Marathahalli 
  1. Basic Knowledge of the Internet and Computer.  
  1. Basic Communication Skills (Written) Batch Timings of Digital marketing training in Bangalore –  BTM, Marathahalli, Hebbal  
Call us or visit us to know the upcoming batch timings of Upshot Technologies. 
Course Description 
Upshot Technologies is one of the leading training institutes in Bangalore and has been successfully providing the best Digital Marketing training in Bangalore. With experienced marketers as trainers, advanced computer lab and an amazing career guidance system, we have proved that we are the best Digital Marketing training institute in Bangalore. Some of the special characteristics of our Digital Marketing training are given below 
Syllabus   Designed experts to fulfil the shortage of Digital Marketers in the industry.   Extensive with all the concepts and technologies used in Digital Marketing.   Prepared to infuse the skills expected from an expert Digital Marketing professional.   Updated often to include the recent developments and the latest practices in the Digital Marketing.   Includes real-time projects in Digital Marketing for practical experience. 
Trainers   Experienced professionals with a decade-long career in Digital Marketing.   Have in-depth knowledge and work experience in the concepts and the technologies used in Digital Marketing.   Passionate teachers and successful Digital Marketers.   Conduct special doubt clarification sessions after every class and before the practical sessions for better understanding.   Provide technical guidance if the students need them to practice at home. 
Infrastructure   Up-to-date lab with the all the software tools needed for Digital Marketing.   Projector-friendly smart classrooms to show live demos of Digital Marketing.   Video-conferencing enabled halls to conduct webinars on the latest developments in Digital marketing.   Sophisticated lab with technical assistants to help our students practice.   Free high-speed Wi-Fi to help our students learn more about Digital Marketing. 
Placement   Guaranteed jobs for all the students who complete our Digital Marketing training.   Dedicated placement team to get all our students placed at the earliest opportunity.   Guidance to prepare persuasive resumes and video resumes.   Quality study materials to help our students prepare for the interviews.   Mock tests and interviews to make our students ready. 
Some other advantages of our Best Digital Marketing training in Bangalore are listed below: 
  Flexible batch timings suitable for college students, freshers, freelancers, employed IT professionals and entrepreneurs.   Affordable fees structure to benefit all the students of our training.   Quality study materials that are simple and clear than all other materials available online.   Access to an online library containing information about Digital Marketing.   Corporate training and special 1-to-1 training can be arranged if requested. 
SYLLABUS 
Advanced Digital Marketing Course Syllabus 
MODULE 1: BASICS DIGITAL MARKETING   Introduction To Online Digital Marketing   Importance Of Digital Marketing   How Internet Marketing Works?   Traditional Vs. Digital Marketing   Significance Of Online Marketing In Real World   Increasing Visibility   Visitors’ Engagement   Bringing Targeted Traffic   Lead Generation   Converting Leads   Performance Evaluation 
MODULE 2: ANALYSIS AND KEYWORD RESEARCH   Market Research   Keyword Research And Analysis   Types Of Keywords   Tools Used For Keyword Research   Localized Keyword Research   Competitor Website Analysis   Choosing Right Keywords To The Project 
MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)   Introduction To Search Engine Optimization   How Search Engine Works?   SEO Fundamentals & Concepts   Understanding The SERP   Google Processing 
MODULE 4: ON PAGE OPTIMIZATION   Domain Selection   Hosting Selection   Meta Data Optimization   URL Optimization   Internal Linking   301 Redirection   404 Error Pages   Canonical Implementation   H1, H2, H3 Tags Optimization   Image Optimization   Optimize SEO Content   Check For Copy scape Content   Landing Page Optimization   No-Follow And Do-Follow   Indexing And Caching   Creating Xml Sitemap   Creating Robot.Txt   SEO Tools And Online Software 
MODULE 5: OFF PAGE OPTIMIZATION   Link Building Tips & Techniques   Difference Between White Hat And Black Hat SEO   Alexa Rank, Domain   Authority, Backlinks   Do’s & Don’ts In Link Building   Link Acquisition Techniques   Directory Submission   Social Bookmarking Submission   Search Engine Submission   Web 2.0 Submission   Article Submission   Press Release Submission   Forum Submission   PPT Submission   PDF Submission   Classified Submission   Business Listing   Blog Commenting 
MODULE 6 : SEO UPDATES AND ANALYSIS   Google Panda, Penguin, Humming Bird Algorithm   How To Recover Your Website From Google Penalties   Webmaster And Analytics Tools   Competitor Website Analysis And Backlinks Building   SEO Tools For Website Analysis And Optimization   Backlinks Tracking, Monitoring And Reporting 
MODULE 7: LOCAL BUSINESS & LISTING   Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers Right To Your Business   Creating Local Listing In Search Engine   Google Places Setup (Including Images, Videos, Map Etc)   Placing Web Site On First Page Of Google Search   Lean To Make Free Online Business Profile Page   How To Make Monthly Basis Search Engine Visibility Reports   Verification On Listing , Google Reviews 
MODULE 8 : GOOGLE ADWORDS OR PAY PER CLICK MARKETING(SEM)   Google Adwords (SEM)   Introduction To Online Advertising And Adwords   Adwords Account And Campaign Basics   Adwords Targeting And Placement   Adwords Bidding And Budgeting   PPC Basic   Adwords Tools   Opportunities   Optimizing Performance   Ads Type   Bidding Strategies   Search Network   Display Network   Shopping Ads   Video Ads   Universal App Ads   Tracking Script   Remarketing   Performance Monitoring And Conversion Tracking   Reports   Bing Ads (PPC)   Introduction To Campaigns And Ad Groups   Importing Campaigns, Ad Groups And Keywords   Bidding And Traffic Estimation   Import From Google Adwords   Ads Creation   Choosing Right Keywords   Bing Ads Reports   Conversion Tracking With Campaign Analytics   Bing Ads Editor Account Management Tips   Bing Ads Editor Campaign Optimization 
MODULE 9 : SOCIAL MEDIA OPTIMIZATION (SMO)   Social Media Optimization (SMO)   Introduction To Social Media Networks   Types Of Social Media Websites   Social Media Optimization Concepts   Facebook Page, Google+, LinkedIn,   YouTube, Pinterest,   Instagram Optimization   Hash tags And Mentions   Image Optimization And Networking   Micro Blogs For Businesses 
MODULE 10: SOCIAL MEDIA MARKETING (SMM)   Facebook Optimization   Fan Page Vs Profile Vs Group   Creating Facebook Page For Business   Increasing Fans And Doing Marketing   Connecting Apps With Fan Pages   Facebook Analytics   Data Based Management And Lead Generation   Facebook Advertising And Its Types In Detail   Creating Advertising Campaigns,   Payment Modes   CPC Vs CPM Vs CPA   Conversion Tracking   Power Editor Tool For Advertising   Twitter Optimization   Introduction To Twitter   Creating Strong Profiles On Twitter   Followers, ReTweets, Clicks,   Conversions, HashTags   Product Brand Promotion And Activities   App Installs And Engagement   Case Studies   Conversion Tracking And Reporting   LinkedIn Optimization   What Is LinkedIn?   Individual Profile Vs. Company Profile   Database Management And Lead Generation   Branding On LinkedIn   Marketing On LinkedIn Groups   LinkedIn Advertising   Increasing ROI Through LinkedIn Ads   Conversion Tracking And Reporting   YouTube Optimization   Channel Creation   In Display Ads   Video App Install Promotion   Video Shopping Promotion   Google Plus   Features   Tools & Techniques   Google + 1   Google Plus For Businesses 
MODULE 11: WEB ANALYTICS   Getting Started With Google Analytics   Navigating Google Analytics   Traffic Sources   Content   Visitors   Goals & Ecommerce   Actionable Insights And The Big Picture   Live Data   Demographics   Module 9 : Google Webmaster Tool   Adding Site And Verification   Setting Geo Target Location   Search Queries Analysis   Filtering Search Queries   External Links Report   Crawls Stats And Errors   Sitemaps   Txt And Links Removal   Html Suggestions   URL Parameters (Dynamic Sites Only) 
MODULE 12 : WEB MATER TOOLS   Adding site and verification   Setting Geo target location   Search queries analysis   Filtering search queries   External Links report   Crawls stats and Errors   Sitemaps   txt and Links Removal   HTML Suggestions   URL parameters (Dynamic Sites only 
MODULE 13: CONTENT MARKETING   Introduction To Blogs   Setting Up Your Own Blog   The Importance Of SEOs   Content Duration & The Art Of Content Planning   Creating A Compelling Personality For Your Content   How To Monetize Your Blog 
MODULE 14: MOBILE MARKETING   Importance Of Mobile Marketing   In Current Scenario   Fundaments Of Mobile Marketing   Forms Of Mobile Marketing   Geo-Targeting Campaigns For Mobile Users   Measuring And Managing Campaign   App & Web – Mobile Advertising   Content Marketing   Mobile Targeting And Segmentation   SMS Marketing   Case Studies On App Advertising 
MODULE 15: VIDEO MARKETING   Importance Of Video Marketing   Understanding Video Campaigns   YouTube Marketing (Video Ads)   Types Of YouTube Ads   In-Display And In-Stream Ads   Using YouTube For Businesses   Developing YouTube Marketing Strategies   Video Ad Groups   Targeting Options   Understanding Bid Strategies   Bringing Visitors To Your Website   Via YouTube Videos 
MODULE 16: WORDPRESS SEO CONCEPTS   Using Word Press How To Do SEO Works 
MODULE 17: CREATING A NEW SIMPLE WEBSITE   Creating A Simple Website For Your Business/Work Using Html Coding 
MODULE 18: EMAIL MARKETING   Using Bulk Email Service To Boost Your Business 
MODULE 19: SMS MARKETING   Using Bulk SMS Service To Boost Your Business 
MODULE 20: LIVE PRACTICALS   Live Practical Experience 
MODULE 21: INTERVIEW PREPARATION   Resume Preparation   Interview Question Preparation 
CERTIFICATION 
There are no official certifications available for Digital Marketing. However, when you are studying at the best Digital Marketing training institute in Bangalore, you can do something more valuable than a certification. That is your own projects in Digital Marketing. These projects and the experience that you gain from them will have a huge positive impact in your interview and help you in your career too. That is why, we made it mandatory to do your own projects as the final assessment of our training. This is one of the many benefits of joining the best Digital Marketing training in Bangalore. Also when you are studying at the best Digital Marketing training institute in Bangalore, you don’t have to worry about getting a job in Digital Marketing domain. As soon as you complete our Digital Marketing training, we will help you get a job without any certification. Studying at the best Digital Marketing training institute in Bangalore will have its benefits even if there is no official certification available. 
LEARNING OUTCOMES 
After completing the best Digital Marketing training in Bangalore, you will have numerous career options available to you anywhere on the world. Some of the career options that you can choose, are listed below: 
  Digital Marketing Executive   Digital Marketing Specialist   Digital Marketing Manager   Digital Marketing Freelancer   Brand Marketing professional   Digital Marketing Trainer 
Apart from the options above, some other career options are also available to you such as promotions, switching job to a new company or even starting your own digital marketing business. Our placement team will ensure that all our students have started their career as soon as they successfully complete the best Digital Marketing training in Bangalore.

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